Right now, potential customers will be searching for your products and services ‐ and if they don’t find their way to your site, you could be deferring them to a competitor. Imagine if your website could rank above your competitors’, using the kind of search terms that turn your visitor traffic into revenue. When it’s done well, search engine marketing can give search engines exactly what they need to put your website in a prime position on Search Engine Results Pages.
The key is understanding what search engines need ‐ and since 90% of all searches in the UK are via Google, this pretty much means understanding Google. This online Search Engine Optimisation E-Learning course will explain the proven techniques that will help you reach and maintain the number one results spot.
This Search Engine Optimisation for Business E-Learning course is a great induction course in relation to using Search Engine Optimisation for your Business needs as it covers a wide range of topics in some detail.
Search Engine Optimisation for Business Modules
Introduction to SEO
Link Building
On‐Site SEO
Social Media as part of SEO
Local Search
Pay Per Click (PPC)
Approved by CPD – Duration 80 mins*
